Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP Posting-Version: version B 2.10 5/3/83; site bbncca.ARPA Path: utzoo!watmath!clyde!burl!mgnetp!ihnp4!bbncca!rrizzo From: rrizzo@bbncca.ARPA (Ron Rizzo) Newsgroups: net.motss Subject: Re: Ann Landers on earrings... Message-ID: <904@bbncca.ARPA> Date: Thu, 16-Aug-84 17:38:09 EDT Article-I.D.: bbncca.904 Posted: Thu Aug 16 17:38:09 1984 Date-Received: Fri, 17-Aug-84 23:48:39 EDT References: <903@bbncca.ARPA> Organization: Bolt, Beranek and Newman, Cambridge, Ma. Lines: 14 Madison Avenue On Earrings ========================== National Public Radio's "All Things Considered" interviewed the ad man who dreamed up "Mr. Clean" (personifying the much-loved detergent) since today (8/16/84) was the 25th anniversary of the "tall bald man in white T-shirt, clamdiggers, who sports a gold earring in one ear". The interviewer asked about the earring, noting that IN SOME QUARTERS it was believed to indicate (ahem!) sexual orientation. To which the ad man replied , "Oh no. Mr. Clean? Why, Mr. Clean, he was such a REGULAR GUY..." Well, pressed the interviewer, what if such a creature with all these (erh) attributes were proposed for a client's ads in 1984? "Oh, " an- swered the ad man, "the concept would be researched to death..."